Thursday, June 10, 2010

SAVOUR Muskoka to Provide International Media with Local Food and Drink Samples During the G8 / G20

SAVOUR Muskoka to Provide International Media with Local Food and Drink Samples During the G8 / G20
June 8, 2010
SAVOUR Muskoka is very pleased to have the opportunity showcase its entire membership of farmers, chefs, and culinary artisans during the G20. SAVOUR Muskoka will be providing samples of food and drink to the 3000 international media in the Muskoka Media Corridor at the Direct Energy Centre in Toronto.
SAVOUR Muskoka will provide, four, one hour sampling sessions over a three day period. The program is intended to offer the media an experience that reflects Muskoka and highlights our culinary offerings and members. The program has also enabled SAVOUR Muskoka to have the opportunity to send a professional photographer to all its member properties to gather images of the landscape and the people that make SAVOUR Muskoka a success. These images will be proudly displayed several 50 inch plasma screens throughout the tasting sessions. Muskoka will be the only not-for profit culinary organization that will be doing sampling at the media corridor.
The sampling sessions are an excellent way to show the world what our region has to offer. SAVOUR Muskoka is home to small to medium sized farms, world class chefs and culinary artisans. During the tasting sessions SAVOUR Muskoka will have the opportunity to engage media by giving them a sample of some of our home grown products while providing them with information regarding culinary tourism and agri-tourism in Muskoka. Some of the items we will feature include Milford Bay Trout, Muskoka Roastery Coffee, Bliss Family Farm Beef, Muskoka Cream Ale, Iroqouis Cranberry Growers, Grenville Farm Greens and Brooklands Farm Maple Syrup, to name a few. Chair Ken Inglis comments “To be asked to provide a food tasting series to international media in the Direct Energy Centre...is beyond our wildest dreams! But we will take this one time opportunity and provide the best that we have. We have assembled a team of dedicated people who know their products and how to best promote them.”
SAVOUR Muskoka strives to bring added value and market investment to the community of Muskoka / Parry Sound. SAVOUR Muskoka, a FedNor initiative, and its members are united in their efforts to celebrate and share in Muskoka’s agricultural and culinary heritage as these activities support healthy environments and economic growth.
James Murphy, General Manager, SAVOUR Muskoka
705.646.7118, info@savourmuskoka.com

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