SAVOUR Muskoka took advantage of a limited opportunity to engage world media during the G20 Summit. During the four day period not only did the organization successfully execute four local food and beverage tastings, a committed group of SAVOUR Muskoka volunteers went out into the media area and engaged reporters and writers one on one. With a total of 850 bags distributed personally to media, our organization not only put a smile on the face of exhausted media but also showed partner organizations that our small rural community knows hospitality.
The bags that were distributed included a map, literature on our organization and one type of local member food item that reflects the region of Muskoka. Not only did SAVOUR Muskoka give out free gifts, we also provided media with a chance to win four gift baskets from Seven Main Cafe that included several member products. The four gift baskets were awarded to journalists from the Associated Press, Reuters, CNN and Channel 9 Australia. With bags and free gifts in hand, media then flocked to our tastings to indulge in local seasonal fare and view the HD Video that was made from member pictures taken during the weeks leading up to the G20 Summit. We were told that (estimated numbers from front line workers gauging attendance to the media corridor) attendance peaked 1800 visitors during one of our one hour tasting.
The impact that SAVOUR Muskoka made on colleagues, media and journalists is priceless. Our commitment to fresh, local and hospitality from our volunteers shone through during our time at the media corridor and while SAVOUR Muskoka did not have a traditional tradeshow booth our organization made the best of our short tasting sessions.
SAVOUR Muskoka continues to build on its member’s passion to community growth and volunteerism while we continue to engage the consumer. We strive to bring added value and market investment to the community of Muskoka / Parry Sound. SAVOUR Muskoka, a FedNor initiative, and its members are united in their efforts to celebrate and share in Muskoka’s agricultural and culinary heritage as these activities support healthy environments and economic growth.
Sunday, July 11, 2010
SAVOUR Muskoka - 2010 Limited Edition Associate Membership Passport
SAVOUR Muskoka - 2010 Limited Edition Associate Membership Passport
July 11, 2010
SAVOUR Muskoka is excited to introduce its 2010 Limited Edition Associate Membership Passport. Highlighting local farmers, culinary artisans, restaurants, chefs and food retail outlets, the passport gives the consumer an opportunity to discover the great food grown and harvested in Muskoka / Parry Sound. The passport fee of $40 entitles the SAVOUR Muskoka Associate Member to benefits such as newsletters profiling restaurants and chefs in the area, a regional food guide as well as a passport valued at over $1000 in savings from SAVOUR Muskoka Members. The consumer can purchase a passport from our website www.savourmuskoka.com or by contacting one of our 100 members.
SAVOUR Muskoka has been incorporated as a not-for-profit organization since 2008 and as a working organization since 2005. With its mission to facilitate the successful development of the Muskoka region as a dynamic culinary tourism destination, SAVOUR Muskoka has developed an extensive network of local farmers and restaurants who offer regional culinary products, experiences and packages that are unique to Muskoka. To ensure a sustainable future, SAVOUR Muskoka is now looking to the consumer to get involved.
With the sale of the passport to the consumer, SAVOUR Muskoka will have the sustainable framework which will provide the organization with the opportunity to continue its community promotions, workshops, networking opportunities, and research projects with provincial Colleges and Universities. Inevitably the consumer will provide SAVOUR Muskoka with the financial support it needs in order to become a self sustaining organization.
SAVOUR Muskoka continues to engage the consumer and with the consumer membership our incorporated not-for profit organization will move forward with its mandate of self sustainability. We strive to bring added value and market investment to the community of Muskoka / Parry Sound. SAVOUR Muskoka, with funded programs through FedNor, Industry Canada and The Ontario Trillium Foundation, its members are united in their efforts to celebrate and share in Muskoka’s agricultural and culinary heritage as these activities support healthy environments and economic growth.
July 11, 2010
SAVOUR Muskoka is excited to introduce its 2010 Limited Edition Associate Membership Passport. Highlighting local farmers, culinary artisans, restaurants, chefs and food retail outlets, the passport gives the consumer an opportunity to discover the great food grown and harvested in Muskoka / Parry Sound. The passport fee of $40 entitles the SAVOUR Muskoka Associate Member to benefits such as newsletters profiling restaurants and chefs in the area, a regional food guide as well as a passport valued at over $1000 in savings from SAVOUR Muskoka Members. The consumer can purchase a passport from our website www.savourmuskoka.com or by contacting one of our 100 members.
SAVOUR Muskoka has been incorporated as a not-for-profit organization since 2008 and as a working organization since 2005. With its mission to facilitate the successful development of the Muskoka region as a dynamic culinary tourism destination, SAVOUR Muskoka has developed an extensive network of local farmers and restaurants who offer regional culinary products, experiences and packages that are unique to Muskoka. To ensure a sustainable future, SAVOUR Muskoka is now looking to the consumer to get involved.
With the sale of the passport to the consumer, SAVOUR Muskoka will have the sustainable framework which will provide the organization with the opportunity to continue its community promotions, workshops, networking opportunities, and research projects with provincial Colleges and Universities. Inevitably the consumer will provide SAVOUR Muskoka with the financial support it needs in order to become a self sustaining organization.
SAVOUR Muskoka continues to engage the consumer and with the consumer membership our incorporated not-for profit organization will move forward with its mandate of self sustainability. We strive to bring added value and market investment to the community of Muskoka / Parry Sound. SAVOUR Muskoka, with funded programs through FedNor, Industry Canada and The Ontario Trillium Foundation, its members are united in their efforts to celebrate and share in Muskoka’s agricultural and culinary heritage as these activities support healthy environments and economic growth.
Wednesday, July 7, 2010
Hands, The Family Help Network & SAVOUR Muskoka help parents and their children experience Farming and Preserving
During the final days of the local strawberry season SAVOUR Muskoka assisted The Family Help Network by helping sponsor an event which took parents and their children to a local farm to pick strawberries. The farm experience was complimented by a freezer jam workshop in which each participant walked away with a jar of freezer jam and fresh berries. The event started at 9.00am at the Bracebridge Community gardens located at the Your Independent Grocer (YIG) in Bracebridge, followed by a trip to Brooklands Farm and concluded back at YIG’s for a freezer jam workshop on the morning of Friday July 2nd, 2010.
SAVOUR Muskoka members, Brooklands Farm and Yummies in a Jar donated time and product in order to make this event happen. The event was in association with the Great Beginnings Growing Up Program, they provides families with a place for parents to share in the play experience with your child, weekly workshops on interesting topics relating to parenting and child development, information and referral for community resources, parents with an opportunity to meet and share with other parents, a free $10.00 food coupon each week, free transportation to the program if needed, and a free healthy snack each week.
The SAVOUR Muskoka vision is to provide the consumer with a wide selection of regional culinary products, experiences and packages that are unique to Muskoka and that can be marketed successfully to the visitor market. As the organization matures in the community, the role of our organization also changes from one that also has the social responsibility to make sure that everyone in the community has access to agricultural resources and experiences no matter what their social or demographic position is in the community. Sharing tools, culinary and agricultural resources with everyone is important in our mission to facilitate the successful development of the Muskoka region as a dynamic culinary tourism destination, by promoting all sectors of the economy with an interest in local food and drink
SAVOUR Muskoka continues to work with its stakeholders in order to stay connected with all the opportunities that culinary tourism and agriculture have to offer. SAVOUR Muskoka, a FedNor initiative, and its members are united in their efforts to celebrate and share in Muskoka’s agricultural and culinary heritage.
SAVOUR Muskoka members, Brooklands Farm and Yummies in a Jar donated time and product in order to make this event happen. The event was in association with the Great Beginnings Growing Up Program, they provides families with a place for parents to share in the play experience with your child, weekly workshops on interesting topics relating to parenting and child development, information and referral for community resources, parents with an opportunity to meet and share with other parents, a free $10.00 food coupon each week, free transportation to the program if needed, and a free healthy snack each week.
The SAVOUR Muskoka vision is to provide the consumer with a wide selection of regional culinary products, experiences and packages that are unique to Muskoka and that can be marketed successfully to the visitor market. As the organization matures in the community, the role of our organization also changes from one that also has the social responsibility to make sure that everyone in the community has access to agricultural resources and experiences no matter what their social or demographic position is in the community. Sharing tools, culinary and agricultural resources with everyone is important in our mission to facilitate the successful development of the Muskoka region as a dynamic culinary tourism destination, by promoting all sectors of the economy with an interest in local food and drink
SAVOUR Muskoka continues to work with its stakeholders in order to stay connected with all the opportunities that culinary tourism and agriculture have to offer. SAVOUR Muskoka, a FedNor initiative, and its members are united in their efforts to celebrate and share in Muskoka’s agricultural and culinary heritage.
Thursday, June 10, 2010
SAVOUR Muskoka to Provide International Media with Local Food and Drink Samples During the G8 / G20
SAVOUR Muskoka to Provide International Media with Local Food and Drink Samples During the G8 / G20
June 8, 2010
SAVOUR Muskoka is very pleased to have the opportunity showcase its entire membership of farmers, chefs, and culinary artisans during the G20. SAVOUR Muskoka will be providing samples of food and drink to the 3000 international media in the Muskoka Media Corridor at the Direct Energy Centre in Toronto.
SAVOUR Muskoka will provide, four, one hour sampling sessions over a three day period. The program is intended to offer the media an experience that reflects Muskoka and highlights our culinary offerings and members. The program has also enabled SAVOUR Muskoka to have the opportunity to send a professional photographer to all its member properties to gather images of the landscape and the people that make SAVOUR Muskoka a success. These images will be proudly displayed several 50 inch plasma screens throughout the tasting sessions. Muskoka will be the only not-for profit culinary organization that will be doing sampling at the media corridor.
The sampling sessions are an excellent way to show the world what our region has to offer. SAVOUR Muskoka is home to small to medium sized farms, world class chefs and culinary artisans. During the tasting sessions SAVOUR Muskoka will have the opportunity to engage media by giving them a sample of some of our home grown products while providing them with information regarding culinary tourism and agri-tourism in Muskoka. Some of the items we will feature include Milford Bay Trout, Muskoka Roastery Coffee, Bliss Family Farm Beef, Muskoka Cream Ale, Iroqouis Cranberry Growers, Grenville Farm Greens and Brooklands Farm Maple Syrup, to name a few. Chair Ken Inglis comments “To be asked to provide a food tasting series to international media in the Direct Energy Centre...is beyond our wildest dreams! But we will take this one time opportunity and provide the best that we have. We have assembled a team of dedicated people who know their products and how to best promote them.”
SAVOUR Muskoka strives to bring added value and market investment to the community of Muskoka / Parry Sound. SAVOUR Muskoka, a FedNor initiative, and its members are united in their efforts to celebrate and share in Muskoka’s agricultural and culinary heritage as these activities support healthy environments and economic growth.
James Murphy, General Manager, SAVOUR Muskoka
705.646.7118, info@savourmuskoka.com
June 8, 2010
SAVOUR Muskoka is very pleased to have the opportunity showcase its entire membership of farmers, chefs, and culinary artisans during the G20. SAVOUR Muskoka will be providing samples of food and drink to the 3000 international media in the Muskoka Media Corridor at the Direct Energy Centre in Toronto.
SAVOUR Muskoka will provide, four, one hour sampling sessions over a three day period. The program is intended to offer the media an experience that reflects Muskoka and highlights our culinary offerings and members. The program has also enabled SAVOUR Muskoka to have the opportunity to send a professional photographer to all its member properties to gather images of the landscape and the people that make SAVOUR Muskoka a success. These images will be proudly displayed several 50 inch plasma screens throughout the tasting sessions. Muskoka will be the only not-for profit culinary organization that will be doing sampling at the media corridor.
The sampling sessions are an excellent way to show the world what our region has to offer. SAVOUR Muskoka is home to small to medium sized farms, world class chefs and culinary artisans. During the tasting sessions SAVOUR Muskoka will have the opportunity to engage media by giving them a sample of some of our home grown products while providing them with information regarding culinary tourism and agri-tourism in Muskoka. Some of the items we will feature include Milford Bay Trout, Muskoka Roastery Coffee, Bliss Family Farm Beef, Muskoka Cream Ale, Iroqouis Cranberry Growers, Grenville Farm Greens and Brooklands Farm Maple Syrup, to name a few. Chair Ken Inglis comments “To be asked to provide a food tasting series to international media in the Direct Energy Centre...is beyond our wildest dreams! But we will take this one time opportunity and provide the best that we have. We have assembled a team of dedicated people who know their products and how to best promote them.”
SAVOUR Muskoka strives to bring added value and market investment to the community of Muskoka / Parry Sound. SAVOUR Muskoka, a FedNor initiative, and its members are united in their efforts to celebrate and share in Muskoka’s agricultural and culinary heritage as these activities support healthy environments and economic growth.
James Murphy, General Manager, SAVOUR Muskoka
705.646.7118, info@savourmuskoka.com
Friday, May 14, 2010
SAVOUR Muskoka Associate Membership
Looking for some feedback, what image do you like the best? working on a cover for our new Associate Membership.
Wednesday, May 5, 2010
SAV 106 - Establishing a Beehive in your Garden/Farm
Albert Einstein once said: “If the bee disappears from the surface of the earth, man would have no more than four years to live. No more bees, no more pollination … no more men!” He wasn’t an entomologist, but entomologists around today agree that the sudden and mysterious disappearance of bees from their hives poses serious problems!
Instruction: Tom Morrisey and Tina-May Luker, Lavender Hills Farm
Location: Kilworthy, ON, Meeting Place - Muskoka Meats, Hwy 11 Kilworthy
Date: June 6, 2010
Contact : info@savourmuskoka.com (705) 706-1649
Workshop Introduction: This is a three hour introductory workshop about the fundamentals involved in starting a honey hive and the work involved in bee keeping. Many commonly asked questions about honeybees will be addressed. Plantings to attract pollinators and starting a Mason bee colony will also be covered.
Workshop Description: The workshop covers topics suitable for individuals considering establishing an apiary or those wanting to know more about honey and the bees that produce it. Themes that the workshop will touch on include, but not limited to:
• Why keep bees? Is it something I can manage?
• Components of a beehive, building supers, feeders & frames
• Stings, protective clothing and working around bees
• Buying Bees and finding a suitable location. Bear protection.
• Keeping a bee colony healthy
• Products of the hive: honey, propolis, pollen, wax and bees.
• Other pollination options – Mason bees, establishing a colony
• Learning More...local Muskoka club, courses, bee books
• Planting for bees and other pollinators in your garden or fields
Workshop Objectives: Upon the completion of the workshop and experiences provided in the workshop, the individual should expect to be able to:
• Identify standard beekeeping equipment.
• Outline the process of producing honey.
• Discuss considerations in establishing a beehive.
• Select several plants suitable for attracting bees and pollinators.
Workshop Agenda:
• 1.00 pm Arrival at Muskoka Meats, networking and orientation
• 1.15 pm Travel (Car Pool) to Kilworthy Bee Keeping property
• 1.20 pm Tour of live bees in an observation hive
• 2.00 pm The seasonal cycle of the bees and their keeper
• 2.45 pm Return to Muskoka Meats for a BBQ tasting, discussion and questions
• 3.15 pm Honey Tasting, Planting for bees, Products of the hive
• 4.00 pm Closing remarks
Workshop Cost: $30 per person, Max Eight People
Instruction: Tom Morrisey and Tina-May Luker, Lavender Hills Farm
Location: Kilworthy, ON, Meeting Place - Muskoka Meats, Hwy 11 Kilworthy
Date: June 6, 2010
Contact : info@savourmuskoka.com (705) 706-1649
Workshop Introduction: This is a three hour introductory workshop about the fundamentals involved in starting a honey hive and the work involved in bee keeping. Many commonly asked questions about honeybees will be addressed. Plantings to attract pollinators and starting a Mason bee colony will also be covered.
Workshop Description: The workshop covers topics suitable for individuals considering establishing an apiary or those wanting to know more about honey and the bees that produce it. Themes that the workshop will touch on include, but not limited to:
• Why keep bees? Is it something I can manage?
• Components of a beehive, building supers, feeders & frames
• Stings, protective clothing and working around bees
• Buying Bees and finding a suitable location. Bear protection.
• Keeping a bee colony healthy
• Products of the hive: honey, propolis, pollen, wax and bees.
• Other pollination options – Mason bees, establishing a colony
• Learning More...local Muskoka club, courses, bee books
• Planting for bees and other pollinators in your garden or fields
Workshop Objectives: Upon the completion of the workshop and experiences provided in the workshop, the individual should expect to be able to:
• Identify standard beekeeping equipment.
• Outline the process of producing honey.
• Discuss considerations in establishing a beehive.
• Select several plants suitable for attracting bees and pollinators.
Workshop Agenda:
• 1.00 pm Arrival at Muskoka Meats, networking and orientation
• 1.15 pm Travel (Car Pool) to Kilworthy Bee Keeping property
• 1.20 pm Tour of live bees in an observation hive
• 2.00 pm The seasonal cycle of the bees and their keeper
• 2.45 pm Return to Muskoka Meats for a BBQ tasting, discussion and questions
• 3.15 pm Honey Tasting, Planting for bees, Products of the hive
• 4.00 pm Closing remarks
Workshop Cost: $30 per person, Max Eight People
Monday, May 3, 2010
SAV 105 Introduction to Growing Shiitake Mushrooms
Interested in learning about growing mushrooms in your back yard? Take a Sunday afternoon and learn about growing Shiitake Mushrooms while networking with farmers and taking part in an afternoon tasting.
For more information and sign-up contact info@savourmsukoka.com
Instruction: Jack Moon, Moon Bay Shiitake & Arthur Robertson Windy Acres Farms
Location: Crossroads Restaurant, Rosseau
Date: May 16, 2010
Contact: info@savourmuskoka.com, (705) 646-7118
Workshop Introduction: SAV 105 is a four hour introductory workshop about growing shiitake mushrooms. The workshop helps prepare, hands on, individuals for growing shiitake mushrooms from oak logs, for personal sale or commercial marketing.
Workshop Description: The workshop covers topics suitable growing shiitake mushroom for personal use or sale to chefs / farmers markets. Themes that the workshop will touch on include, but not limited to:
• Obtaining logs
• Drilling of the logs
• Spawn inoculation and acquisition
• Log Maintenance
• Product and yield
• Mushroom Shelf life
• Seasonal Timeline
• Discussion of Markets (direct selling)
Workshop Objectives: Upon the completion of the workshop and experiences provided in the workshop, the individual should expect to be able to:
• Drill and store logs
• Grow mushrooms
• Run your own operation growing shiitake mushrooms
Workshop Agenda:
• 1.00pm Arrival, networking and orientation
• 1.30pm Workshop introduction and overview
• 1.45pm Log drilling and inoculation
• 2.30pm Overview of storing techniques and maintenance
• 3.00pm Tasting and lecture (shiitake snacks and food with chef Richard Lalonde)
• 3.30pm Discussion and Questions
• 4.00pm Closing remarks
Workshop Cost: $30 per person, limit 18 people per course (participants will leave with one mushroom log)
For more information and sign-up contact info@savourmsukoka.com
Instruction: Jack Moon, Moon Bay Shiitake & Arthur Robertson Windy Acres Farms
Location: Crossroads Restaurant, Rosseau
Date: May 16, 2010
Contact: info@savourmuskoka.com, (705) 646-7118
Workshop Introduction: SAV 105 is a four hour introductory workshop about growing shiitake mushrooms. The workshop helps prepare, hands on, individuals for growing shiitake mushrooms from oak logs, for personal sale or commercial marketing.
Workshop Description: The workshop covers topics suitable growing shiitake mushroom for personal use or sale to chefs / farmers markets. Themes that the workshop will touch on include, but not limited to:
• Obtaining logs
• Drilling of the logs
• Spawn inoculation and acquisition
• Log Maintenance
• Product and yield
• Mushroom Shelf life
• Seasonal Timeline
• Discussion of Markets (direct selling)
Workshop Objectives: Upon the completion of the workshop and experiences provided in the workshop, the individual should expect to be able to:
• Drill and store logs
• Grow mushrooms
• Run your own operation growing shiitake mushrooms
Workshop Agenda:
• 1.00pm Arrival, networking and orientation
• 1.30pm Workshop introduction and overview
• 1.45pm Log drilling and inoculation
• 2.30pm Overview of storing techniques and maintenance
• 3.00pm Tasting and lecture (shiitake snacks and food with chef Richard Lalonde)
• 3.30pm Discussion and Questions
• 4.00pm Closing remarks
Workshop Cost: $30 per person, limit 18 people per course (participants will leave with one mushroom log)
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